It indicates a minimal, often ideal version of the product and service (prototyping), thanks to which it is possible to collect feedback and validate information with minimal investment effort.
These feedbacks must serve to intervene on the product, to improve it thanks to the indications of real users.
Types of MVP
There are various types of MVPs; considering the most common ones in the digital field, we have the video demo, the smoke test or even creating an app with barebone functionalities.
Smoke Test
The Smoke test is one of the most utilized MVPs to evaluate the launch of a product/service. It is a prototyping method which consists in directing the user’s focus on the value proposition through a fake landing page, useful for collecting various data to verify the interest of the market.
Using this technique it is also possible to evaluate different variants of the same product/service in order to understand how it can be differently appreciated and so we can make the right changes to reach the desired positioning.
App MVP
It is also possible, when needed, to develop an App with minimal functions that can solve the issues of the user, distribute it to a sample target to gather user feedback, understand what possible frictions there might be, improve the flow and streamline the process in order to optimize user experience in a narrow set before we’re ready for large scale distribution.
Regardless of the decision to develop a Smoke test, an MVP or a working prototype of your digital service or product, what we always recommend is to start light, test and validate the idea as much as possible, and then, once you get the momentum and have a very good digital strategy planned, you can travel with us at hyperspeed.
Are you looking for contributions for your project?
We monitor incentives, tenders and granting of contributions for digital projects.
Let's write the future together.
We are always ready for the next challenge, start by telling us about your project.
Book an Expert Call
Do you have an idea and don’t know where to start? Do you have a technological problem you don’t know how to solve? Do you need consultancy on how to set up your product prototype or develop an MVP?
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.