Tav Firenze Case Study

TAV Firenze Case

Framework
Drupal
Design

TAV Firenze

The communication project for the Florence High-Speed Railway Tunnel (Passante AV) was launched with the aim of clearly, transparently, and comprehensively informing citizens, institutions, stakeholders, and interest groups about the progress of the work and its impact on the city.

Oimmei Digital Consulting was responsible for strategic consulting, project design, and feasibility validation, working closely with the Municipality of Florence, RFI, and external consultants.

Tav Firenze Features

Designed All Around

We designed the UX and UI of the official portal, created the new Passante AV logo, developed all graphic and informational materials—both digital and printed—and provided journalistic and editorial support.

The website was built with a modular structure and is continuously updated. It includes an interactive map showing the real-time position of the Iris tunnel boring machine, an events section with custom visuals, weekly reports, updated documents, and content dedicated to environmental sustainability.

Case Study Tav Florence Features

Tailored for many audiences

The entire communication system was conceived to reach a wide variety of audiences—from local residents and tourists to trade unions and economic categories—using clear language, accessible tools, and a strong focus on transparency and active listening.

Case Study Tav Florence Features
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